Featured in The Times last week, our carrot shaped tobacco CHINO..

Have a look at where we have come from, and where we are going on one of our favourite menswear sites, Selectism.com
With what started off as photos taken of his friends in his teenage years, Gavin Watson has built up a reputation as one of the most influential and sought out photographers in the industry.
Publishing his first book ‘Skins’ in 1994 – a dedication to his father who had bought him his first camera from Woolworths – he gained public attention for his raw photographic style, shot in an era where digital editing was long from being invented. Further down the line came another two other books, Skins & Punks: Lost Archives, 1979-1985 and Raving ’89 – with both books showcasing the life of youths heavily involved in the skinhead subculture in working-class Britain.
Today, with work under his belt for names such as Dazed & Confused, Vogue, Vice & Maxim Magazine, Gavin Watson is working in collaboration with Artrocker magazine shooting ‘Artrocker Icons’ in Farah Vintage clothing.
For the next 6 months Artrocker magazine will showcase icons such as Toby Butler from The Dukes Spirit, Kaiser Chiefs and the Maccabees in polished, heritage style Farah Vintage garments, tying in perfectly with Gavin Watson’s earlier work.
Part 1 features Toby Butler from The Duke Spirits – out now in the March issue of Artrocker.


Toby is wearing White Mills Stretch Trousers and a Black Ives Polo.
Stockist enquires : 01376 502 345
The new season collection has been featured on Hypebeast recently. Click the picture to view the story.